Extending an at-capacity digital team across eight white-label brands.
How an award-winning Perth digital agency used FoundHive as overflow PPC and SEO support for eight brands while its internal experts were at capacity.
Client: Perth Digital Agency
Challenge
An award-winning digital agency in Western Australia had a team of experts that was at full capacity. Eight white-label brands still needed PPC and SEO support, so the agency needed a reliable overflow partner that could execute ongoing and ad-hoc work without creating a disconnected client experience.
Approach
FoundHive worked closely with the digital team lead to provide ongoing and ad-hoc PPC and SEO overflow support across the eight brands. We executed inside the agency's existing workflow, coordinating priorities with its specialists so client work continued to move toward each account's goals.
What FoundHive managed
- Ongoing and ad-hoc PPC support across eight brands
- Technical SEO and SEO-content implementation
- Priority coordination with the digital team lead
- Overflow execution inside the agency's established workflow
FoundHive gave an at-capacity expert team responsive PPC and SEO overflow support across eight brands, functioning as an extension of the team rather than a separate outsourced channel.
Results
| Metric | Result |
|---|---|
| White-label scope | 8 brands |
| Team capacity | Overflow support |
| Work cadence | Ongoing + ad-hoc |
| Team collaboration | Digital lead |
| PPC delivery | Embedded support |
| SEO delivery | Ongoing implementation |
Why it matters
Even a strong internal team reaches capacity. This engagement shows how a specialist partner can absorb both ongoing and ad-hoc demand across multiple accounts while collaborating directly with the team lead and protecting the end-client experience.
The strongest agency partnerships flex with the team — embedded when needed, collaborative by default and focused on protecting the end-client experience.
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